Itochu Corporation Announces Revision Of Mission To Keep Up With Business Environment Changes
Jan. 17, 2020- ITOCHU Corporation (“ITOCHU”) has decided at the meeting of the Board of Directors held on January 16, 2020 to revise ITOCHU Mission (as applied to ITOCHU and its Group companies) to “Sampo-yoshi” (meaning “good for the seller, good for the buyer, and good for society”) as from April 1, 2020.
The existing ITOCHU Mission “Committed to the Global Good” was established in 1992 based on the spirit of “Sampo- yoshi.” However, the rapid changes in business environment are occurring such as the Fourth Industrial Revolution and structural changes in facing industries, which were not even expected at that time. In order to respond to those changes and to achieve further growth, it is necessary to express ITOCHU’s values and spirit more clearly so that all of the officers and employees can empathize with them and unite our minds in one.
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